If your beauty cabinet is already full of Korean skin care or you faithfully follow a 10-step K-beauty routine, it may or may not surprise you to learn that Japanese skin care has a similar methodology—just with its own distinct philosophy and hero ingredients. Think less trend, more tradition.
According to esthetician Emma Jinn, “Japanese skin care is all about prevention, consistency, and respecting your skin. No harsh steps, no rushing results, just solid basics done really, really well.” The goal is not instant transformation, but gradual, visible improvement over time.
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The structure of the J-beauty routine will feel familiar, but with a few key differences. Board-certified dermatologist Jane Yoo, MD, explains that hydration in Japanese skin care is built in layers rather than relying on a single, heavy product. “Lighter lotions and essences are applied first, followed by creams or emulsions,” she says; this allows the skin to stay deeply hydrated without feeling greasy or congested. Texture matters just as much as ingredients, with an emphasis on small, consistent steps that support skin health over the long term. The products themselves tend to be gentle, thoughtfully formulated, and often more affordable than you might expect, making them easy to incorporate without overhauling your entire routine.
Below, we break down the nine essential steps of a Japanese skin-care routine, according to experts. As always, consider this a framework rather than a rule book. You can customize it based on your specific skin concerns or type and whether you’re getting ready for the day or winding down at night. Scroll to discover skin-care brands and products used by Tokyo beauty buffs to inspire your ritual.
In This Story
- What Makes Japanese Skin Care So Special?
- How We Tested
- Meet the Experts
